Looking for creative ways to attract and retain loyal customers? The key is providing a more personalized customer experience. Here are a few tips to help you get started:
Gather Feedback
Want to find out what your customers think? Ask them! Implement strategies like post-call IVR surveys to find out how you might better serve your customers. It’s a good idea to ask your employees for feedback as well. They’re the ones interacting with customers every day, so they’re likely to have some valuable insights into their unique needs and behaviors.
Make Personal Recommendations
Recommending additional products to your customers is a great way to increase revenue, right? Well, yes—as long as the recommendations are personalized. According to Infosys, 74% of customers feel frustrated by non-personalized website content. Gather profiles on your customers that include their browsing history, saved favorites and past purchases. You can use this information to make personalized recommendations that your customers will love.
Offer Social Media Support
These days, customers often turn to social media platforms like Facebook and Twitter to ask questions, voice concerns and give feedback. Meet them where they are—train your staff to offer support via social media and regularly monitor these channels for customer inquiries.
Always Have a Person Answer the Phone
There’s nothing more impersonal than calling a company and finding a bot on the other end of the line. We know you can’t have staff on duty at all times, which is where we come in. If you’re looking for a top-quality 24-7 answering service and call center, consider working with the talented team at A Personal Answering Service. We answer calls, perform receptionist duties, schedule meetings and take orders politely and professionally.
We’re available when your staff isn’t, including nights, weekends and holidays. Give us a call at (800) 477-9103 or contact us online today to learn more!
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